Squarespace Circle Member

Circles is Squarespace for professionals

Today, I received an invitation to join Squarespace Circle. Of course, I joined immediately. Now I get access to unique perks, expert insights, and optimized support. And, the biggest thing is that it comes with a 6 month trial! This is a big deal for my clients as  we will now be able to build a new site and not have to pay for it until launch... well, as long as the site is ready for launch by that time. :)

The Google Support Team

Another Great Experience

I just can't speak highly enough about how amazing the support is for setting up a Google for Work account. Members of the team are knowledgable, polite, understanding and courteous. After each conversation - during which they seem to have all the time in the world for you -  they send an email with the details of your discussion and links to all the relevant information. On top of that, you are assigned an individual who specializes in the area of your concern and all followup conversations are done with them. They treat you as a friend... even calling you if they haven't heard from you before the case is closed. Unbelievable!

I'm working on behalf of a nonprofit (3 actually) so, considering Google is not making a dime here, it is just overwhelming. Now if Google could just simplify the language surrounding their products... Is it Google for Work, Google for Business, Google Apps, Google Drive? It takes awhile to understand the subtleties and reasons for using Apps vs Drive, etc. 

Also, when you sign up for a Google for Nonprofits, you first apply for a Google for Work Trial account. When the approval came, I thought I was approved for nonprofit status as well so was surprised about the hoopla that followed. That is another story (not quite as flattering) and maybe best for another time.

All in all, I can't speak highly enough about the Google Support Team. I have had 3 individuals assigned to me and each was remarkably very well trained, thorough and friendly. Go Google.

New Drone site Launched today

rohl-drones-home-page.jpg

One of my new clients this fall was Rohl Drones Inc. It has been a great experience learning about their services. What an impressive collection of photos they gave me demonstrating the incredible high definition images of towers, quarries, and agriculture fields which are central to their work. I also had to brush up on my iMovie skills in order to edit 2 videos down to 19 seconds each. I then embedded them into a full size page display. You can check it out at www.rholdrones.com.

Google for Nonprofits

A nightmare with a happy ending

Google for Work (formerly Google Apps for Business) is a suite of cloud computing productivity and collaboration software tools and software offered on a subscription basis by Google.

It includes Google’s popular web applications including Gmail, Google Drive, Google Hangouts, Google Calendar, and Google Docs. These products are available to consumers free of charge so why move to the paid version? 

Google Apps for Work adds business-specific features such as:

  • custom email addresses at your domain (your-name@yourcompany.com)
  • at least 30GB of storage for documents and email
  • 24/7 phone and email support

Yes, 24/7 phone support! Imagine a being able to phone a huge company and talk with a smart, or as Apple would say, "genius" to assist you. And, did I need help. Not only does Google Support have a smart person answer the phone in just a few rings, and, that person will stay with you with followup emails and phone calls that you may need. Yes, throughout the 2 weeks of fixing two problems with 3 or 4 one hour long phone calls, I was able to talk with the same person each time. This really helps speed up the process and eliminate frustration by not having to re-explain everything to a new helper. My guy was Eric. He followed my case throughout and even called me when pending information became available .

 

Inspiration for building your dream business

An interesting project by marketing guru, Seth Godin.

SEO advice from Tom Schmitz of Search Engine Land

SEO advice from Tom Schmitz of Search Engine Land

They say the devil is in the details. When it comes to search engine optimization, those details include some important quirks you need to know about.

  • Conforming to search engine behavior

  • Keeping-up with changes in search engine behavior

  • Playing well with other websites to protect your SEO

  • Avoiding common practices that obstruct SEO

Here are nine examples of what I [Tom Schmitz of Search Engine Land] call SEO quirks. See how many you know about.

Image format: Which is best for what?

GIF, JPEG/JPG OR PNG

WHICH FILE FORMAT IS BEST?

Every type of image format has its own advantages and disadvantages.

JPEG

Great for images when you need to keep the size smallGood option for photographsBad for logos, line art, and wide areas of flat color

GIF

Great for animated effectsNice option for clip art, flat graphics, and images that use minimal colors and precise linesGood option for simple logos with blocks of colors

PNG

LosslessExcellent choice when transparency is a must. Good option for logos and line art. Not supported everywhere.


Take your local business online

Video #1 in a series to help build an online presence for your local business. Meet my sister, Marnie, who owns a jewelry store and my cousin, Scott, who works as a realtor. Follow them as we talk about the big changes in the last decade, such as making sure your business can reach customers at work, home, or on-the-go using their mobile phones.

Google Webmasters YouTube Series